Everyone from ages 5 to 35 has seen a Tik Tok within the last 6 months, whether it was on the app’s ‘For You’ page, trending on Twitter, or on your favorite meme page’s Instagram. If you reject a video for a valid reason the budget will returned to your campaign for more videos to be made.By: Emily Beatty Instagram: Twitter: Tok has become a cultural phenomenon for our generation. You will have the ability to reject videos that do not follow your concept. Will your concept always be used by the creators?Ĭreators will be asked to follow your concept, however it is the artists responsibility to review videos that are posted. This method can work really well for getting a lot of views, however there will be very little consistency so you may feel like the videos feel somewhat random for your song. If you leave this section blank, the creators will come up with their own ideas for the videos. What happens if you leave the Video Concept Blank? However, make sure to follow all of the "Overall Tips for Video Concepts" at the top of this article. Method #1 has been the top performing method. Including a video concept is generally recommended. The revised version asks for just one thing and makes the additional pieces optional. The difference: The first version asks for 10 the things they learned - (coming up with that list could be difficult) and it requires them to make a montage using the green-screen effect. Using the green screen effect or making a montage of images from throughout the year is optional." "Make a montage of 10 things you learned from 2020 using the green screen effect with a montage of images from throughout the year."Įasy to execute & leaves room for creativity (do this): Hard to execute & little creative freedom (don’t do this)
#Grrr tik tok song how to
Here's an example of how to refine your idea into a concept that is set up for success. Tip #3 - Refine your initial idea into a winning concept (example) This makes it easier for more people to get involved, and these videos tend to get the most views. Tip #2 - Winning concepts allow TikTokers creative freedom to make the videos feel natural to their channelĪllowing creators room to adapt the concept to their channel is one of the secrets to a successful campaign. You want ideas that are easy to get big TikTok influencers onboard AND the masses that follow them. We do not Recommend the following (more difficult to execute): Tip #1 - Winning concepts are easy for creators to executeĪs a general rule, the easier your concept, the more people will get involved. Note: if you use a very specific concept make sure it is still easy and feasible to execute for creators.Įxample: Stare at the camera and wait for the part of the song when they say “Grrr”, then make the “Grrrr” face like a dog. If possible, include an example video for the creator to reference. If you have a specific idea for a video concept that you believe will work well and want to have a lot of consistency throughout your videos, this method is best. If you don’t have a specific concept, or you want to give the TikTokers more creative freedom, this is a great option.Įxample 1: Make a feel-good video about someone or something you loveĮxample 2: Make a nostalgic video about your dog, family, or friends. Instead of making a specific concept, you can describe the theme, feel or emotion of the videos you want to be made. Method #1 - Describe a general theme for the video Note: Method #1 has been the top performing method on our campaigns. See 'Concepts to avoid' for more details.
outfit changes) may lead to less creators using your sound. Requiring dances or detailed requests (i.e. asking them to change into a specific outfit or travel somewhere in the video) Make sure it’s easy to understand and easy for the creator to doīe very clear with your words (avoid vague language)Īvoid overly complex or hard to execute ideas (i.e. Keep your description short (1-3 sentences) Second, it gives you a chance to create a trend on TikTok. First, it creates consistency across your videos and gives you some more control over the content. Having a concept is recommended and can serve two purposes.
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